Associate Director, Engagement Strategy
cmi media compasBrooklyn, NY
Associate Director, Engagement Strategy
cmi media compasBrooklyn, NYManager L7
Overview:
As Associate Director, Engagement Strategy, you guide omnichannel media campaigns in healthcare, partnering with clients and leading a planning team. You connect business goals to integrated media strategies, drive planning execution, and foster innovation and best practices. You’ll mentor talent and cultivate trusted client relationships, shaping impactful campaigns that advance healthcare outcomes. This role offers leadership in a collaborative, growth-oriented environment with a strategic, results-driven culture.
Responsibilities:
Lead the development of cross-channel media strategies to create seamless brand experiences Oversee the Engagement Planning team, guiding tactical plans aligned with brand and business goals Cultivate strong client partnerships and act as a trusted strategic advisor Identify and implement innovative approaches, best practices, and emerging technologies Inspire and mentor planners, fostering a collaborative, growth-oriented culture
Key requirements:
7+ years of media planning experience 2+ years in a supervisory or leadership role Strong verbal and written communication with client-facing ability Extensive understanding of pharmaceutical and patient markets Knowledge of online and offline media channels (traditional, SEM, programmatic, paid social, SEO, emerging platforms) Passion for healthcare marketing Strategic thinking Client relationship management Mentorship and coaching Cross-channel media planning Knowledge of SEM, programmatic, paid social, SEO Emerging platforms in healthcare media
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Level
Manager L7
Location
Brooklyn, NY
Occupation
Advertising and Promotions Managers
Industry
Advertising Agencies
Posted
today