Associate Product Development Manager, NPI Strategy

At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient's mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds. As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talented team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels inspired, invested, cared for, valued, and have a strong sense of belonging. What You Can Expect Paragon 28 (Zimmer Biomet), an orthopedic medical device company focused on the food and ankle, is hiring an Associate Product Manager, Upstream Marketing to join our team in Englewood, Colorado. The Associate Product Manager, Upstream Marketing works to support high-value growth opportunities for assigned foot and ankle portfolios and performs the upstream marketing work required to translate unmet clinical needs into differentiated product solutions. The role assists with market assessment, voice of customer, portfolio strategy, product definition, business cases, and marketing inputs throughout new product development from opportunity identification through commercial readiness with direction from senior product management staff. This is an individual contributor role and a core member of cross-functional product development teams. The position works closely with Engineering, Clinical, Regulatory, Quality, Medical Education, Finance, Operations, Sales, and Downstream Marketing. At commercial readiness, the role transfers the strategy and source insights to Downstream Marketing, which owns routine campaign execution, sales collateral, field promotion, trade shows, and ongoing sales support. This position requires onsite presence at our Englewood Colorado location. How You'll Create ImpactMarket & Portfolio Strategy Analyze Markets: Quantify volumes, growth, pricing, and global trends to segment the market. Build Expertise: Master clinical workflows, target users, buying processes, and emerging technologies. Prioritize Growth: Identify unmet needs and recommend pathways (internal R&D, M&A, partnerships).Voice of Customer (VoC) & Product Definition Conduct Research: Lead primary/secondary research (labs, surveys, interviews) to gather unbiased insights. Translate Insights: Partner cross-functionally to convert customer needs into clear engineering design inputs. Validate Concepts: Evaluate prototypes and participate in cadaveric labs to ensure product-market fit. Business Case & Core Team Leadership Model Financials: Build and maintain business cases, tracking revenue, COGS, margins, and investment risks. Own Deliverables: Serve as the Upstream Marketing lead on core teams for phase-gate and design reviews. Define Value: Outline target profiles, clinical value propositions, and market-access strategies early on. Commercial Readiness & Strategic Handoff Launch Planning: Define positioning, pricing, and demand forecasts for upcoming launches. Downstream Handoff: Provide comprehensive strategic dossiers to Downstream Marketing teams. Feedback Loop: Capture early post-launch insights to fuel future upstream planning. Cross-Functional Leadership & Compliance Influence Stakeholders: Build relationships with key surgeons and cross-functional executive teams. Maintain Compliance: Execute all duties in alignment with QMS, regulatory laws, and compliance policies. Your Background RequiredBachelor's degree in engineering, business, marketing, life sciences, or a related field with 0-3 years of professional experience Proficiency in MS Office Effective communication and presentation skills with ability to convey information and respond to questions from groups of peers Ability to obtain and maintain hospital credentialing and a valid driver's license with a driving record acceptable under company policy. Preferred Prior experience in medical-device product management, upstream marketing, product development, or orthopedics helpful but not required. Travel Expectations Approximately 20% overnight travel, including customer visits, clinical observations, surgeon meetings, advisory boards, conferences, research activities, and product-development events. EOEJob Summary