Job Description: Productivity Coach, Agent Mentor & Culture Liaison
Schedule:
Monday–Friday, 8:00 AM – 5:00 PM (1-Hour Lunch Break; flex time permitted for evening brokerage/community events)
Our mission is positively impact and inspire our community by providing exceptional real estate services, fostering lasting relationships, and contributing to the growth and well-being of the neighborhoods we serve. We are dedicated to empowering individuals and families to achieve their homeownership dreams while supporting a vibrant, thriving community.
Communication Style & Relational Fit:
Joyful Accountability: Ability to call out missing CRM data, missed lead follow-ups, or stalled activity with zero shame, meanness, or cynicism—holding agents capable with warmth, clarity, and directness.
Culture Connector & Warm Inviter: Naturally welcoming and proactive in extending "warm invites" to agents, encouraging them to work on-site and participate in office life.
High Emotional Intelligence (EQ): Exceptional ability to read room dynamics, adapt communication styles, and build high-trust relationships across diverse agent personalities (both male and female) without ego or friction.
Servant Leadership: Operates strictly in a non-producing role, focusing entirely on empowering agents to succeed rather than competing with them for business or listings.
Clear & Multi-Channel Communicator: Responsive, clear, and encouraging via phone, text (A-to-Z app), email, and Voxer.
Skills & Qualifications:
Real Estate Expertise: PREFERRED 1 to 3+ years of experience in the real estate industry, with a strong understanding of contracts, compliance, MARIS/MLS, and transaction workflows.
Non-Producing Seat: This is a strictly non-producing role to ensure zero conflict of interest or internal competition with Magnolia agents.
Licensing: A Real Estate license is STRONGLY PREFERRED.
Systems & Lead Nurturing: Deep understanding of CRM workflows (Follow Up Boss/realOMS), speed-to-lead execution, and lead conversion strategies.
Detail-Oriented & Self-Guided: Highly organized, proactive problem solver capable of tracking multiple agent pipelines, managing weekly huddles, and prioritizing effectively.
Integrity & Discretion: Ability to handle sensitive agent performance data and financial metrics with absolute confidentiality.
Program Knowledge:
Google Workspace: Proficiency in Sheets (dashboard tracking), Docs, Drive, and Forms.
CRM & Lead Systems: Follow Up Boss (FUM), realOMS, and Zillow Premier Agent portal.
Transaction Management & MLS: ZipForms (training available) and MARIS.
Communication & Coaching Tools: A-to-Z Text App, Voxer, Google Meet, and basic graphic design (Canva).
Reporting and Accountability:
Leadership Team Member: Serve as an active member of the Magnolia Leadership Team, including mandatory attendance at monthly leadership meetings and the annual Leadership Retreat (held in November at Lake of the Ozarks).
Weekly Executive Wrap-Up (Fridays by Noon): Submit a weekly written dashboard summary (via Google Form) to Brokers detailing agent wins, agents needing leadership intervention, onboarding statuses, open house coverage, and Zillow conversion metrics.
Daily Alignment: Maintain daily responsiveness via email, text messaging, and Voxer, alongside recurring alignment touchpoints with Brokers.
Key Responsibilities: 1. Agent Accountability & Production Coaching
Goal & Activity Tracking: Conduct regular 1-on-1 accountability touchpoints to review agent goals, hold them accountable to commitments, and troubleshoot when activity drops ("Remember when we met and set these goals? Did you do them? How can we get back on track?").
Leading-Indicator Huddles: Lead recurring huddles focusing on leading indicators (conversations had, appointments set, open house sign-ups) rather than just lagging closings.
Agent-Leadership Liaison: Act as a supportive bridge between agents, assigned mentors, and Brokers, identifying specific opportunities an agent is seeking (e.g., listing experience, open houses) and connecting them to the right resources.
Production Standards Support: Support brokerage productivity goals (aiming for 90% active production), helping agents utilize company tools so they stay engaged and avoid inactive parked-license fees.
2. Zillow Lead Operations & Conversion Coaching
Daily CRM Audits: Perform daily audits in Follow Up Boss (FUB) to ensure Zillow leads are contacted immediately and updated out of "New" status.
Interaction Audits & Scripting: Review recorded calls and messaging to coach agents on script execution, objection handling, and converting cold leads into appointments.
Tiered Zillow Integration: Help build and oversee a tiered pipeline where agents demonstrate CRM discipline and accountability to earn and maintain lead access.
Onboarding Execution: Partner with the Managing Broker and Office Manager to guide new agents through their 30/60/90-day onboarding checklists and Agent Portal tasks.
Practical Training & Shadowing: Conduct hands‑on training for ZipForms, MARIS, and contract writing, while ensuring mentees shadow experienced agents on buyer consultations and listings.
Open House Coordination: Oversee the scheduling and filling of open house opportunities across the brokerage to give newer agents immediate, structured lead‑generation reps.
4. Culture, Community & Event Promotion ("The Warm Invite")
The "Warm Invite" Outreach: Proactively call and text agents—especially those who haven't been in the office recently—inviting them to work on-site, attend huddles, and immerse themselves in office culture.
Multi-Channel Event Promotion: Use the A-to-Z text platform, personal touchpoints, and direct communication to promote upcoming Magnolia calendar events, trainings, and team gatherings.
Promote Wins: Proactively push agent milestones up to Brokers so accomplishments are publicly celebrated.
Work collaboratively as a committed team player who brings a "can-do" attitude to the office.
Attend all required staff functions, team huddles, and training events.
Attend the annual Leadership Retreat (typically held in November at the Lake of the Ozarks).
Fully support the leadership and community-driven mission of Magnolia Real by maintaining a Fun & Supportive environment.
Demonstrate Extreme Ownership over agent retention, productivity, and lead conversion.
Compensation & Performance Package:
Base Salary: $55,000 annually.
Performance Bonus Opportunities: Eligible after an initial 90-day onboarding period. Includes structured incentives tied to Zillow team conversion milestones, new agent production milestones (e.g., flat fees when coached agents hit transaction milestones), and overall office quarterly profit goals.
Total Target Compensation: $75,000 – $90,000+ per year.
Equal Employment Opportunity (EEO)
Magnolia Real Estate is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
