Director, Consumer Products Operations Licensing

Define and drive the strategic direction and growth of the WWE Consumer Products business while managing junior level-talent and supporting them on day-to-day licensing objectives Identify white space opportunities across categories, retail channels and international markets Build and manage a high-performing portfolio of licensees across core and emerging product verticals including existing relationships with key partners such as Fanatics, Mattel, Topps, Funko and others Build, manage, and grow strong relationships with key licensees across categories Expand WWE’s presence across key retail partners including sporting goods, specialty, mass, DTC and international Support licensees across the full lifecycle, including deal memos, contract execution, commercial alignment, product development, and retail sell-in strategies Lead coordination of partner initiatives tied to live WWE events, including ticketing, talent appearances, retail promotions, and licensed activations Collaborate with regional team members, internal stakeholders, and external partners to develop integrated, multi-platform marketing and promotional campaigns plans Align cross-functional teams by consolidating event plans, promotional calendars, and key business updates for partners Troubleshoot operational challenges to ensure the consumer products program runs efficiently and effectively Support financial processes, including royalty tracking, sales reporting, forecasting, and budget reconciliation Assist in managing annual budgets across revenue, marketing, and travel & expense categories Maintain accurate records and documentation, including contracts, deal memos, and best practice case studies Monitor cultural, consumer, and market trends to inform strategy Partner with Brand, Global Partnerships and Talent Relations to leverage key moments and athlete-driven product opportunities Stay current on WWE talent, events, content, products, and overall business initiatives