Hospitality Sales Representative – RFID Key Cards & Operational SuppliesLOC USA | Front Desk Supply
Location: United States
Employment Type: Full-Time
Reports to:
VP, Strategic Accounts & Partnerships – USAAbout LOC USA & Front Desk SupplyLOC USA and Front Desk Supply are part of LOC Group, a growing North American hospitality supplier offering hotel technology and operational supplies. Front Desk Supply specializes in RFID hotel key cards, custom-branded sleeves, envelopes, stationery, signage, and other hotel supplies. Our broader LOC USA portfolio includes hospitality televisions, electronic locks, safes, appliances, and other hospitality solutions.
Position Overview:
We are looking for a motivated, results-driven Sales Representative to grow our Front Desk Supply business across the United States, with a strong emphasis on RFID hotel key card sales. The primary objective is to acquire new hotel customers, develop recurring key card purchasing programs, and build a profitable, long-term customer portfolio. The representative will work as part of the LOC USA sales team, promoting the full Front Desk Supply catalog while identifying cross-selling opportunities across our entire product offering.
Key Responsibilities:- RFID Key Card Sales – Primary Focus
- Aggressively prospect independent hotels, branded properties, management companies, and ownership groups.
- Acquire new RFID key card customers and convert business from competing suppliers.
- Develop recurring purchasing programs and multi-property agreements.
- Understand RFID compatibility, card specifications, branding, and customer requirements.
- Prepare quotations, negotiate pricing, and close sales.
- Grow RFID key card volume, revenue, and gross profit.
Front Desk Supply & Cross-Selling:
Sell key card sleeves, envelopes, signage, stationery, and other hotel operational supplies.
Increase product penetration and recurring revenue within existing accounts.
Work closely with LOC USA representatives to leverage shared customer relationships.
Identify and refer opportunities for televisions, electronic locks, safes, appliances, and other LOC products.
Contribute to the overall growth of LOC USA through collaboration and cross-selling.
Account Management & Sales Execution:
Build and maintain strong relationships with hotel operators and purchasing teams.
Proactively manage customer replenishment cycles and repeat orders.
Maintain an active pipeline and consistent outbound prospecting activity.
Track quotations, opportunities, customer interactions, and results in the CRM.Meet assigned sales, gross profit, and customer acquisition targets.
Qualifications:
Proven B2B sales experience with strong prospecting and closing skills.
Hospitality industry experience strongly preferred.
Experience selling RFID key cards, hotel supplies, or recurring consumable products is a significant asset.
Ability to develop new accounts and grow existing customer relationships.
Strong communication, negotiation, and organizational skills.
Comfortable working with CRM systems and measurable sales targets.
Self-motivated, persistent, accountable, and team-oriented.
Key Performance IndicatorsRFID key card volume, revenue, and gross profit.
New hotel accounts acquired.
Recurring customers and repeat-order frequency.
Growth in Front Desk Supply operational supply sales.
Qualified pipeline and conversion rates.
Cross-selling opportunities generated for LOC USA.
What We Offer:
Competitive base salary plus performance-based commission.
Access to an established hospitality customer base.
Broad Front Desk Supply and LOC USA product portfolios.
Support from sales operations, purchasing, and logistics.
Career growth opportunities within an expanding North American organization.
The Ideal Candidate:
We're looking for a proactive salesperson who knows how to open doors, win new business, and build lasting customer relationships.
Someone who understands that every hotel needs key cards, and every key card customer represents an opportunity for recurring business.
You will be part of one unified LOC USA sales team, with individual accountability for growing RFID key card and Front Desk Supply sales.
One team. One customer base. Multiple opportunities.