We are a Firm where people truly believe in what they do and strive to achieve the highest standards of performance and success. This position is based in the Firm's global operations center in Tampa, FL.
General Description The Marketing Budget Analyst manages the tracking and optimization of the firm’s marketing and business‑development budget. The role supports strategic decision‑making by providing accurate forecasting, financial analysis, and transparent and accurate reporting. This position works closely with the Marketing & Business Development team, Finance, and practice leadership to ensure that marketing investments align with firm priorities and client‑development goals.
Key Responsibilities and Essential Job Functions Partner with Senior Manager to develop and track of the annual marketing budget in partnership with Marketing leadership, practice groups, and Finance.
Monitor spend across campaigns, events, sponsorships, technology platforms, and vendor contracts.
On a monthly basis, collaborate with Marketing team to review budget and reconcile and take corrective action, as needed.
Manage expense reimbursements, invoices, and purchase orders.
Produce monthly and quarterly budget reports with insights on trends, ROI, and resource allocation.
Analyze historical spend to inform forecasting and scenario planning.
Evaluate the cost‑effectiveness of marketing channels, tools, and external vendors.
Partner with Marketing & Business Development teams to assess the budgetary impact of sponsorships, conferences, client events, and thought‑leadership initiatives.
Ensure compliance with firm policies, procurement guidelines, and financial controls.
Identify opportunities to streamline workflows, reduce costs, and improve transparency.
Maintain documentation of budget assumptions, methodologies, and reporting standards.
Serve as a resource for the Marketing team and firm‑wide departments on expense best practices related to budget spends.
Provide training on use of marketing tracking systems and develop and maintain QRGs and other materials to reinforce proper use of system.
Expected to maintain a regular and predictable work schedule and full attention to and engagement in work activities on behalf of the firm during business hours unless otherwise approved or required by applicable law.
Special projects and duties as assigned.
Required Skills:
Experience managing budgets in a professional‑services environment.
Knowledge of or ability to learn Microsoft Office Suite, or Microsoft 365.
Required Qualifications & Education • Bachelor’s degree in Finance, Accounting, Business, Marketing Analytics, or a related field. • 3–5+ years of experience in financial analysis, budgeting, or marketing operations.
Preferred Qualifications & Education • Experience in a law firm or partnership‑based organization. • Knowledge of CRM, marketing automation, and event‑management platforms (e.g., Emburse). • Understanding of legal‑industry marketing, sponsorships, and business‑development processes.
Physical Requirements:
Ability to sit or stand for extended periods of time. Moderate or advanced keyboard usage.
Benefits comprehensive medical (PPO and HDHPs)
dental and vision plans including coverage for domestic partners
life and AD&D insurance
short and long term disability insurance
tax-advantaged accounts for health care expenses, including FSAs and HSAs
FSAs for dependent care
health advocacy services
behavioral health and counseling resources for all family members
401(k)
profit sharing
backup dependent care
senior care planning support
resources for individuals with development disabilities and their caregivers
and paid holidays and other paid time off, including paid leave for new parents
Equal Opportunity Employer Holland & Knight is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex (including pregnancy, childbirth or related conditions, transgender status, and sexual orientation), national origin, age, disability, genetic information, veteran status or any other factor prohibited by law. Applicants who are interested in applying for a position and require an accommodation during the process should contact ApplicantAccommodations@hklaw.com.
Privacy & Background Check Personal Information collected from applicants will be used for the purpose of processing the application throughout any recruitment or employment process, as well as inclusion in a personnel file. Categories of data collected may include name, address, phone numbers, email, Social Security Number, and signature. Holland & Knight may collect further information if you consent to a background check. This includes criminal background, employment, and certifications. Please visit Legal Information Portal for Holland & Knight LLP’s privacy policies.
About Us:
Holland & Knight is proud of having built one of the largest, most respected law firms in the world today. Holland & Knight has been advising clients for more than 130 years and has approximately 2,200 lawyers across the U.S. and in five international offices. Holland & Knight services clients globally. Known for our extraordinary legal service to clients, our culture of excellence, and our commitment to the communities in which we work, we are a firm of people who truly believe in what we do. We invite you to experience what Holland & Knight has to offer. It takes more than lawyers to build a great law firm and, as a result, the firm employs more than 1,700 business professionals. Business professionals play a pivotal role in the firm by planning and implementing strategic initiatives to enhance the firm’s capabilities and drive growth. The firm employs business professionals in many different areas, including technology innovation, pricing, business development, finance, talent acquisition, marketing, information governance, cybersecurity, information technology, talent development, compliance, office administration, communications, and project management, just to name a few. Additionally, the firm employs many paralegals and practice assistants who directly support our lawyers and clients. Together, these roles form the infrastructure that allows our lawyers to focus on providing exceptional client service.
