Marketing Project Specialist
stripes convenience storesIrving, TX
Marketing Project Specialist
stripes convenience storesIrving, TXMid L4
Market Research Analysts and Marketing SpecialistsMarketing ManagersAdvertising and Promotions Managers
APPLY NOW (opens in a new tab)Gulp Media NetworkTMGulp Media Network targets the right shoppers in the right places, based on the robust purchase and behavioral data for +95MM rewards members. We provide unprecedented access to more than 12 million daily shoppers. 7-Eleven is the #1 Immediate Consumption Retailer, and our suite of tools are uniquely designed to help you succeed.
Job Summary:
As Gulp Media Network (GMN) coordinator, you'll be help grow 7-Eleven's retail media network serving the largest Food & Beverage brands as they market to the immediate consumption customer. You'll facilitate the execution of marketing campaigns, assisting the growth of our network's capabilities in partnership with our sales & internal teams.
Key Duties and Responsibilities:
Lead campaign activation with agency partners to ensure flawless execution across all ad products, in partnership with legal and other cross-functional partners include marketing and merchandising. Support the sales process, in collaboration with selling team, clients, merchandise & operations teams. Lead development of in-store and onsite media with display & audio vendors. Facilitate growth and evolution of the in-store and onsite media networks in partnership with agency, in-store and vendor teams. Support development, execution, & communication of campaign performance reports among internal & external partners. Lead financial process with accounting & agency partners to ensure financial reporting is compliant. Partner with external agencies, vendors, and cross-functional business partners. Lead GMN marketing & PR efforts in partnership with PR team and agency. This list is not exhaustive. Will be responsible for other tasks assigned by management.
Education and Experience:
Bachelors/4 yr degree in Marketing, Business, or related degree.2+ years relevant experience.
Additional Knowledge and SkillsStrong project management skills, organizational & time management skills. Flexible & responsive in a dynamic business environment. Strong organizational and time management skills, able to manage multiple & shifting priorities and timelines.
Experience in retail, CPG, QSR preferred.
Working knowledge of digital advertising operations (tracking, pixels, etc.) & measurement.
Ability to understand high level marketing KPI's and how they are driven and reported.
Growth mindset vs. Fixed mindset.
Proficient in MS Office 365
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Level
Mid L4
Location
Irving, TX
Occupation
Market Research Analysts and Marketing Specialists
Industry
Other Services Related to Advertising
Posted
today