Jewelry Television (JTV) seeks a senior digital media strategist to own end-to-end digital media strategy across JTV's brands, reporting to the CMO and collaborating with the CDO, CFO, and CAO.
You will lead a small in-house team, manage agencies, and drive attribution frameworks across MMM and MTA to optimize budgets and maximize CAC/LTV.
This role blends media strategy, data science, and creative execution in a fast-paced retail environment.
