Marketing Manager - Core

Responsibilities: Develop and execute marketing executions rooted in account-based marketing principles. Plan, manage, and optimize digital campaigns across multiple channels. Oversee campaign content strategy, develop campaign content and ensure consistent messaging and branding. Regularly analyze campaign performance; optimize based on data insights. Coordinate with cross-functional teams for asset creation. Oversee business-funded media buys and sponsored event communications. Prepare and deliver campaign performance reports and updates with stakeholders. Implement global campaigns ensuring messaging resonates in NORAM, aligns with business objectives, and delivers measurable KPIs. Partner with events team to ensure campaign events align with the overall campaign strategy. Oversee the development of campaign materials for DHL external events, including customer/target invitations, landing pages, event emails, and social posts. Coordinate with relevant departments to deliver both regional and global customer-facing programs. Coordinate speaking opportunities with customers as directed. Resolve cross-functional blockers; escalate systemic issues and ensure alignment with our internal team and global teams. Owns program budgets within remit (forecasting, spend tracking and optimization); approves channel/campaign plans and creative within brand governance; sets KPI targets and recommends continuous/retire decisions. Required Education and Experience Bachelor's degree in marketing, communications or work experience equivalent, required 7-10 years of professional marketing experience/business experience, required 5-7 years of marketing/communications agency experience, preferred Transportation/Logistics industry background and/or business unit industry experience, preferred Demonstrated expertise in strategic marketing planning and execution, digital marketing and social media campaign management, required Excellent strategic thinking and problem-solving abilities, with a track record of delivering impactful marketing initiatives, required Strong communication and interpersonal skills, with the ability to influence and collaborate with stakeholders at all levels, required Ability to thrive in a fast-paced, dynamic environment, required Ability to design and implement marketing and/or communications strategies that support enterprise growth, required Excellent writing and content creation skills for social, email, and campaign materials, preferred Ability to manage multiple priorities in a fast-paced environment, required Proficiency with Microsoft Office and marketing platforms, required Collaborative mindset with strong communication and stakeholder management skills, required Our Organization has a business casual environment and focuses on teamwork, associate development, training, and continuous improvement. We offer competitive wages, excellent affordable insurance benefits (including health, dental, vision and life), 401K plan, paid vacation and holidays. Our Organization is an equal opportunity employer.