TO: Community Contacts DATE: October 13, 2026
JOB TITLE: MULTIMEDIA ACCOUNT EXECUTIVE
JOB DESCRIPTION: MULTIMEDIA ACCOUNT EXECUTIVE
JOB REFERAL #:623
Location
WWAY-TV, located in Leland, NC
Experience and Skills Necessary
WWAY-TV, located in Leland, NC, is seeking an enthusiastic, highly motivated candidate to build a career as a multimedia marketing Account Executive, selling television advertising, digital advertising, and promotional event sponsorships to local businesses in the Wilmington / Cape Fear Region. Your responsibilities will include:
Sales Responsibilities
Sales: Business to business outside sales calls. Learn the business of advertising and sales fundamentals. Learn and understand the business objectives and advertising strategies of clients across many business categories then help them achieve those goals. Generate advertising revenue through television advertising sales and event sponsorship sales to local advertisers. Present marketing ideas to area business decision-makers. Provide input on sales promotion ideas to sales management. Attain budgeted revenue goals through effective solicitations, promotions, and customer service.
Qualifications:
Strong organizational, written, and presentation skills. Competitive, energetic, and self-starter. Team player. Ability to thrive in a fast-paced environment, with a desire to win. Professional appearance. Must be proficient in Microsoft Word, Excel, and PowerPoint Internet/Social Media/Digital understanding.
You must possess a valid and clean driver’s license.
Equal Opportunity Statement
It is the policy of WWAY-TV, LLC that Employment shall be based on merit, qualification, and competence. Employment practice shall not be influenced or affected by virtue of an applicant’s or an employee’s race, age, sex, religion, color, national origin, or disability. We utilize DMV & criminal background checks as a condition of employment. Females and minorities are encouraged to apply.
