Digital News Content Creator

Details About Gray Media: Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. About KCRG KCRG-TV9 is the most-watched and most-trusted news outlet covering Eastern Iowa, based in Cedar Rapids, Iowa's second largest city. We produce 7+ hours of live newscasts each day, stream live breaking news, sports and weather to our website and apps, and support the largest social media audience in the market. Job Summary/Description KCRG-TV9, the most trusted news source in Eastern Iowa, is seeking a Digital News Influencer to help innovate and expand the newsroom's digital reach. This position is a four-day work schedule Thursday-Sunday. This position will help create and reshape news content to best fit various digital platforms, including social media video and graphics, written articles for websites and apps, podcasts and more. This person should be comfortable appearing on camera to present content for live streams or social media reels. This ideal candidate should be very well versed in creating and sharing content on multiple social and digital platforms and have an understanding or background in ethical journalism practices. Duties/Responsibilities include (but are not limited to) the following Reformats news content to optimize reach and engagement on digital platforms Positions KCRG content to compete for attention and impact on social media Presents content on-camera for delivery in live streams, podcasts or social media videos Writes AP-style news stories daily for digital platforms Sends breaking news and trending push alerts Ensures factual, grammatical, and legal accuracy online and upholds the station's established journalistic standards to avoid editorial bias Coaches and collaborates with reporting staff to take advantage of the presentation of their stories on digital platforms Regularly reviews metrics and adjusts strategies accordingly Communicates effectively with producers to incorporate digital elements into newscasts Creates memes, videos, and graphics for social engagement Utilizes analytics to track trends in making daily decisions Engage with audience on social media and digital channels Monitors social media for current trends and potential news story ideas Plans and builds special site sections and features that highlight coverage, link platforms and encourage user engagement Qualifications/Requirements Strong verbal/written communication skills and knowledge of AP Style Ability to edit video in digital formats Ability to use photoshop software to create and edit graphics Ability to work well under pressure and well with a diverse group of people Strong understanding of journalistic principles Ability to balance the demands of both long and short-term projects while meeting daily deadlines required College degree in journalism, marketing or related field preferred Proven record of digital and social media success Previous experience in a professional newsroom preferred Willingness to work flexible shifts and be on call