SEO & AEOCognitionSan Francisco Full-timeAI tools: ChatGPTClaudePerplexityUpload your resume once and Scout applies for you Apply with ScoutShare this job: LinkedInXSave image This role will build Cognition's organic demand engine across traditional search and AI answer experiences. It combines hands-on content creation with technical SEO, authority building, and conversion work aimed at generating qualified users and enterprise pipeline.* Permanent* On-site
Skills and expertiseSEOAnswer engine optimization (AEO) Technical SEOContent strategy Keyword research Information architecture Structured data Conversion optimization
Key responsibilities:- Build and execute SEO and AEO strategies across Cognition's products and web presence.* Create and optimize search-focused content, landing pages, and other user experiences.* Improve organic visibility and measure performance against qualified traffic, conversion, and pipeline.
How this job compares Compared with 81 open lead marketing jobs on October 10, 2026.Pay: This job does not publish its pay. The 40 open lead marketing jobs that publish US pay start at $173K a year on average. Similar open jobs: We Love AI Jobs lists 81 open lead marketing jobs at 58 companies.
Remote work:- This job is on site. 13 of the 81 lead marketing jobs (16%) are remote.
- AI in this role:
- Medium. The role uses AI tools and works with AI systems as a regular part of the job. The role directly works on visibility in AI-generated answers and search experiences, including ChatGPT, Claude, and Perplexity. Its core work is organic demand and SEO rather than building AI models or products.
Full description We are an applied AI lab building end-to-end software agents. We're the makers of Devin, the first AI software engineer. Our team is extremely talent-dense. Among our founding team, we have world-class competitive programmers, former founders, and leaders from companies at the cutting edge of AI including Scale AI, Palantir, Cursor, Waymo, Tesla, Lunchclub, Modal, Google DeepMind, and Nuro. Building Devin is just the first step—our hardest challenges still lie ahead. If you're excited to solve some of the world's biggest problems and build AI that can reason on real-world tasks, apply to join us.
The Role:
Search is changing rapidly. People still search Google, but increasingly they discover products through AI assistants, answer engines, technical communities, and other new interfaces. We're looking for an SEO & AEO leader to build Cognition's organic demand engine from the ground up. You'll own both the strategy and execution behind how Cognition gets discovered by the people and companies looking for what we're building—from engineers researching AI software development to enterprise technology leaders evaluating how to bring agentic software engineering into their organizations. This is not a traditional SEO role, and it is not a traditional content marketing role. Product Marketing owns our core positioning, messaging, product content, research, and customer stories. Your job is to turn that expertise into a search-optimized content engine that captures high-intent demand and converts it into pipeline. You'll identify the searches we need to win, determine the right experience for each search, create and optimize the pages and resources needed to capture that demand, build our authority both on and off our website, and continuously improve our ability to rank, get cited, engage, and convert. You'll have significant ownership over technical SEO, content strategy and production, on-page and off-page SEO, information architecture, enterprise search, AI-search visibility, and organic conversion. What You'll DoBuild the Organic Demand Engine
- Build and execute Cognition's SEO and AEO strategy across Devin, Windsurf, and our broader web presence
- Build a scalable organic content engine focused on high-intent searches that can drive qualified users, accounts, and enterprise pipeline
- Identify high-value keywords and search themes across enterprise software engineering, AI coding agents, agentic engineering, developer productivity, software development, and related categories
- Map search intent across the enterprise buying journey—from problem discovery and education through solution evaluation, competitive research, and purchase intent
- Determine the right experience for each opportunity: landing page, use-case page, comparison page, blog, guide, gated resource, template, interactive tool, demo, or other format
- Own the strategy and execute against it—you won't just create roadmaps and hand them off to someone else Create Search-Optimized Experiences
- Build search-optimized landing pages, solution pages, use-case pages, industry pages, comparison pages, glossary/educational experiences, and other high-intent web experiences
- Develop SEO-driven blogs and editorial content in partnership with Product Marketing and subject matter experts
- Turn PMM research, positioning, customer stories, product launches, and technical expertise into additional search-optimized assets
- Develop gated resources—including guides, templates, benchmarks, reports, and other high-value assets—designed around specific search intent and conversion opportunities
- Create search-driven product demos, interactive experiences, tools, and other experiences that help users understand Devin and Windsurf while moving them toward activation or enterprise engagement
- Build and optimize conversion paths from organic search to signup, demo, contact, and other high-value actions
