Our client is a leading global FinTech organisation providing high-quality liquidity solutions and institutional trading infrastructure to the digital assets and crypto market making ecosystem.
As institutional adoption across digital assets continues to accelerate, they are seeking a commercially driven Sales Director to expand strategic relationships across crypto market makers, exchanges, proprietary trading firms, OTC desks, and institutional liquidity participants globally.
This is a senior, highly visible front-office commercial role focused on driving new business revenue, developing strategic partnerships, and expanding the firm’s footprint within the institutional crypto trading landscape.
The environment is entrepreneurial, fast-moving, and performance-driven. We are looking for someone who understands both the pace of crypto markets and the sophistication required to sell into institutional trading environments.
Key Responsibilities:
Drive new business growth across crypto market makers, exchanges, OTC trading firms, proprietary trading firms, hedge funds, and institutional digital asset participants
Develop and manage strategic client relationships across the institutional crypto ecosystem
Identify commercial opportunities across liquidity provision, trading infrastructure, execution services, and market connectivity solutions
Work closely with internal trading, product, and leadership teams to position solutions effectively
Navigate sophisticated multi-stakeholder sales cycles within highly technical trading environments
Maintain strong market awareness across digital assets, market structure, institutional adoption, and liquidity trends
Represent the business externally across industry conferences, client meetings, and strategic market discussions
Required Experience:
Proven track record in institutional crypto sales, electronic trading sales, capital markets sales, or digital assets business development
Strong understanding of crypto market structure and institutional trading workflows
Existing relationships across market makers, exchanges, liquidity providers, OTC desks, or proprietary trading firms
Experience selling complex financial technology, liquidity, execution, or trading solutions
Highly commercial and entrepreneurial mindset
Strong new business hunting capability with a proactive approach to revenue generation
Comfortable operating in fast-growth, high-performance environments
Preferred Background:
Experience within crypto market making, prime brokerage, institutional digital assets, electronic trading, or capital markets infrastructure
Knowledge of liquidity provision, API trading environments, execution services, or derivatives markets
Existing network across institutional digital assets participants globally
This role would suit someone who:
enjoys building strategic commercial relationships
understands institutional trading environments
can operate credibly with sophisticated market participants
combines technical understanding with strong commercial instincts
Compensation:
Highly competitive base salary + strong bonus structure + long-term upside potential
If you have deep institutional crypto market relationships and a proven ability to drive commercial growth within digital assets, I would be very interested in speaking confidentially.
