Location:
Hybrid. This role is based in our Tampa or Miami office, with three days per week on‐site. As a Marketing Specialist, you will be a hands-‐on executor of the content, social, events, awards and email programs that build the 5W brand. Reporting to the SVP of Marketing, you will personally build, write, schedule, send and track the work, not just coordinate it, helping the team maximize visibility and generate leads. Here's what you'll be doing: Content & Social MediaManage and execute the 5W social media calendar, bringing fresh ideas and concepts, including writing posts, scheduling, publishing, monitoring and engaging with the community Support executive thought leadership by drafting social content and tracking opportunities for executives to participate in relevant conversations. Keep 5W case studies and client testimonials up to date across the website, social, content and events. Support content, as needed, across the 5W brand, including blogs, newsletters, social posts, case studies and other marketing collateral Awards, Events & Industry Visibility Maintain the agency awards calendar, researching opportunities, tracking deadlines, gathering materials and writing and submitting entries. Handle the details of 5W's participation in industry events, including researching opportunities, completing registrations, booking logistics, ordering collateral and sending pre- and post-event communications. Assist with 5W-sponsored events, including vendor coordination, working with the design team on assets and onsite support as needed. Write, build, test and send email communications in the email platform, from first draft through deployment. Pull, segment and maintain email lists, keeping contact data clean and accurate. Track inbound leads and keep campaign and contact records up to date. Pull performance data and prepare regular reports on content engagement, email performance, event results, lead generation and other KPIs.
Marketing Operations & Planning:- Keep the agency marketing calendar current, flagging upcoming deadlines and dependencies to the team.
- Work with internal teams, including design, account teams and leadership, to gather inputs and keep projects on schedule.
- Monitor competitors and industry trends, and share findings and ideas with the marketing team.
- Here's what you'll have:
- Bachelor's degree in marketing, communications, business or a related field.2–3 years of hands-‐on marketing experience, ideally in an agency or B2B environment.
- Demonstrated experience personally executing marketing work, such as building and sending emails, pulling lists, creating and running a social calendar and managing event logistics.
- Strong writing and editing skills, with the ability to adapt messaging across audiences and channels.
- Working proficiency in social media, email marketing and analytics tools.
- Strong organizational skills and attention to detail, with the ability to manage multiple projects and meet deadlines.
- A roll-‐up-‐your-‐sleeves approach, comfortable owning tasks large and small from start to finish.
- Ability to context switch across verticals in a fast-‐paced agency environment.
- Highly collaborative, proactive and eager to learn.
Why you'll love working here:- Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
- Flexible PTOSummer Fridays and Winter, Spring, and Fall Fridays too!
- Hybrid work model offering flexibility and work-‐life balance
- Expanded parental leave and family planning support
- Continuous learning through "5W University" and development initiatives
- Professional Development Support
- Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
- Charitable giving, including matching donations
Note:
This role is based in our Miami or Tampaoffice on a hybrid basis, 3 days a week in office Are you legally authorized to work in the United States? Will you now, or in the future, require sponsorship for employment visa status (e.g. H-1B visa status)?Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in 5WPR's Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-‐connected disability. A "recently separated veteran" means any veteran during the three-‐year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or airmemployingment, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.This hiring process utilizes artificial intelligence tools to assist in candidate screening and assessment. Our AI tools are designed to complement, not replace, human decision-making.
