Head of Brand - Collectible Consumer Goods

Our client, a novelty toy collection, is seeking a highly entrepreneurial Senior Brand Leader to own the next stage of growth. You’ll work across brand, marketing, partnerships, activations, social, digital growth, and cultural expansion to turn a commercially successful product into a much larger brand. What You’ll OwnDefine brand vision, strategy, priorities, and growth roadmap Build company as a true brand Develop major partnerships, collaborations, pop-ups, experiential concepts, and cultural activations Shape the brand’s social, content, and creative direction Drive alignment across paid media, creators, PR, gifting, DTC, retail, affiliate, and other growth channels Identify where to invest to maximize awareness, collectibility, and cultural relevance Serve as the liaison across product, creative, marketing, licensing, PR, retail, and leadership Turn big ideas into clear briefs, timelines, and execution plans Build and shape the team Own the brand budget in partnership with leadership