Lifecycle Marketing Director - Health Tech for Cancer Care

Outcomes4Me Inc. is seeking a data-driven Lifecycle Marketing leader (Manager to Director level) in Boston to own and optimize lifecycle programs across CRM, email, app push, and SMS. You will drive activation, engagement, and retention with analytics, experiments, and compliant messaging. The role requires 5–12 years in growth or lifecycle for health apps, hands-on Iterable experience, GA4/Amplitude fluency, and strong writing capabilities for lifecycle communications.