Your Impact at EmpireThe Director of Sales & Marketing is responsible for leading the sales and marketing strategy, execution, and performance for the Division. This role drives revenue growth, market share, customer experience, and profitability by overseeing community sales operations, marketing initiatives, competitive positioning, product strategy, and sales team development. The Director partners closely with Division leadership, Operations, Land Acquisition, Finance, and Construction teams, as well as Corporate Sales & Marketing to achieve divisional business objectives and support sustainable growth.
Your Impact at EmpireThe Director of Sales & Marketing is responsible for leading the sales and marketing strategy, execution, and performance for the Division. This role drives revenue growth, market share, customer experience, and profitability by overseeing community sales operations, marketing initiatives, competitive positioning, product strategy, and sales team development. The Director partners closely with Division leadership, Operations, Land Acquisition, Finance, and Construction teams, as well as Corporate Sales & Marketing to achieve divisional business objectives and support sustainable growth.
This role is located on site in the Austin, TXdivision.
What We Are Looking For:
Bachelor's degree in Business, Marketing, Communications, Real Estate, or a related field preferred.
8-12 years of progressive sales and marketing experience within the homebuilding, residential real estate, or related industry; management or supervisory experience preferred.
Proven track record of driving sales growth, market share and profitability with experience launching new communities, pricing strategy and sales forecasting.
Expertise in sales management, coaching, hiring, and performance development
Knowledge of digital marketing, lead generation, CRM systems (Salesforce), and customer acquisition strategies.
Excellent communication, negotiation, and presentation skills with the ability to influence and collaborate across multiple functions and leadership levels.
Why Join Empire? Joining Empire isn’t just about finding a job; it’s about establishing a meaningful connection with the work you do. Just as every nail driven and every beam laid sets the stage for creating a home, at Empire, we believe our employees lay the foundation for us to do great work and Fuel Growth in People and Places.
Here are some exclusive offerings at Empire that we are really excited about – and we think you’ll appreciate too:
Opportunity to collaborate with other skilled and visionary professionals.
Receive exclusive discounts on Empire Homes through our Employee Home Ownership Program.
Enjoy peace of mind with our employer paid benefits.
Invest in your future with employer sponsored 401k plans.
Keep growing your career with continuing education support and opportunities for learning & development.
Join a company that believes your time outside of work is just as important as your time inside work.
What You’ll Be Doing:
Each DayDevelop and execute divisional sales and marketing strategies to achieve community sales targets, revenue, and financial performance goals.
Lead, coach, hire, and develop Sales Consultants, Online Sales Counselors, and the Marketing team to drive performance and customer satisfaction.
Analyze market trends, competition studies, consumer demand, and sales performance metrics to inform pricing, product positioning, and strategic decision-making.
Partner with Division leadership to establish community launch strategies, sales forecasts, release schedules, and inventory management plans.
Oversee marketing programs, advertising campaigns, digital marketing initiatives, model home merchandising, and brand consistency across the division.
Collaborate with Land Acquisition and Development, Purchasing/Architecture, and Construction teams to align product offerings with market demand and customer preferences.
Manage sales and marketing budgets, monitor return on investment, and identify opportunities to improve sales effectiveness and profitability.
Who We Are:
We are one of North America’s largest private homebuilders, with locations in Ontario, Texas, Georgia, the Carolinas, Tennessee, and Colorado.
There is no set path at Empire; we offer you the opportunity to build your career in ways you never imagined. Our purpose is Fueling Growth in People and Places and your experiences at Empire will take you where you want to grow.
Empire Communities is an equal employment opportunity employer and does not discriminate based on age, race, color, citizenship, religion, sex, national origin, disability or with respect to any other status protected under federal, state, and local laws or ordinances. Equal access to programs, services, and employment is available to all persons.
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