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Business Marketing Manager - Private Co's, Fund Formation

cooleyReston, VAManager L7
Overview: In this role, you will partner with practice leadership to translate business goals into targeted marketing and client development plans. You’ll coordinate across Marketing & Client Development to activate strategic campaigns, assets, and events for the private funds practice. You will also oversee intake workflows, pitches, and legal directory initiatives, ensuring brand consistency and timely delivery. This position offers leadership responsibility, cross-functional collaboration, and direct impact on practice growth within a global firm. Compensation / Benefits hybrid schedule medical benefits health savings account options dental and vision benefits parental leave and fertility benefits 21 days PTO and 10 paid holidays
Responsibilities: Oversee the intake and prioritization of MCD requests (Front Door) Manage preparation and customization of pitches and capability statements Liaise with Digital & Creative Enablers to implement BU assets and campaigns Coordinate practice group rankings submissions (Chambers/Rankings) Direct boutique client events and coordinate with Events team for larger activations Manage inventory and refresh of practice content and bios (Always Ready) Coordinate market research on buyer behavior and marketplace trends Lead marketing orientation and onboarding for lateral attorneys Provide supervision and development opportunities for direct reports Support staffing, time logs, and adherence to firm policies Engage in hiring, performance reviews, and lifecycle events with HR All other duties as assigned
Key requirements: 5+ years in marketing or business development Prior professional services or B2B marketing experience Proficiency in Microsoft Office and iManage Ability to travel and work extended hours Hybrid work environment adaptability Entrepreneurial mindset Attention to detail Strong communication and interpersonal skills Microsoft Office suite iManage firm applications
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Level

Manager L7

Location

Reston, VA

Occupation

Marketing Managers

Industry

Offices of Lawyers

Posted

today

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