Vice President Consumer Marketing North America

Responsibilities: Develop and execute the NA consumer marketing vision aligned with brand objectives and business priorities Ensure consistent brand experience across multiple channels (retail, ecommerce, wholesale, marketplace, emerging channels) Lead integrated campaigns spanning brand, digital, social, influencer, retail, and CRM Own customer acquisition and conversion strategy across paid and owned channels Collaborate with CRM and loyalty teams to enhance retention and lifetime value Establish measurement frameworks linking marketing investments to performance and drive optimization Lead and develop a high-performing, cross-functional marketing team Oversee agency and partner relationships and evaluate new marketing technologies

Key requirements: Bachelor's degree required 15+ years in consumer marketing leadership roles Experience managing significant marketing budgets Background in luxury, fashion, beauty, lifestyle, retail, or related industries Deep expertise in brand marketing, performance marketing, digital media, CRM, social commerce, and customer engagement Strong analytical skills translating data into business strategies Experience with omnichannel retail environments Excellent communication and stakeholder management skills strategic thinking leadership collaboration brand marketing performance marketing digital media