VP, Associate Creative Director Copy
Company/Location: Biolumina / New York, NY
Department/Discipline:
CopyThe VP, Associate Creative Director/Copy is responsible for ensuring that all Agency work is on strategy and meets or exceeds the highest level of creative accomplishment. He/she contributes to growing the Clients' business. He/she acts as the Creative Director's right hand and is able to step in to fulfill these functions when necessary. The VP, Associate Creative Director/Copy also acts an advocate for Biolumina. He/she helps to identify and recruit new talent as well as provides leadership and guidance within their department.
General Responsibilities:- Demonstrate leadership qualities as evident by ability to motivate team, facilitate great thinking, and keep the morale high.
- Proactively seek opportunities for improvements in the department and offer executable solutions
- Keep Creative Director(s) briefed on creative projects in a timely manner
- Establish credibility with Clients at all levels by developing knowledge of Clients' business, both the brand itself and people involved (i.e. internal client structure, individual responsibilities, and interaction between groups/individuals with respect to their impact on client jobs)
- Manage outside vendor/resources effectively from both cost and creative standpoints, including photographers, illustrators, and production vendors for premiums and printing.
- Keep abreast of current advertising, design, and other visual communications.
- Continuously explore cutting-edge, current, and unique design styles and imagery.
- Demonstrate the ability to work in various forms of media including a working knowledge of the print production process
- Contribute to new business efforts creatively, as a reliable steward of the work, and presenting the work in the new business effort
- In person client travel is required
- Brand Champion:
- Act as a brand steward maintaining the integrity and excellence of the brand in all materials developed
- Consistently provide fresh, unique, and strategic thinking for all brand marketing/advertising initiatives
- Ensure that Agency work is on strategy and contributes to growing the Clients' business
- Work as a team with copywriters to develop conceptual approaches to meet Client objectives
- Attend photo-shoots; provide necessary on-the-spot feedback to vendors to effectively accomplish agency and client goals
- Acts as gatekeeper to ensure that all final products released demonstrate only the highest quality creative and effectively communicates brand messages to targeted customers.
- Be an effective presenter and clearly communicate creative concepts and rationale for design choices to team and clients and/or new business prospects
- Demonstrate ability to "zoom in and out" (big picture thinking as well as attention to details) as necessary
Collaboration:
Demonstrate ability to collaborate with Client/Agency Creative/Account teams
Help create a collaborative work environment between all departments and demonstrate ability to handle conflicts in a positive, professional and productive manner
Work with account service from beginning of project until the end to make sure all projects meet budgetary guidelines
Maintain positive relationships with and utilize the internal business group departments (electronic studio, editorial, traffic, imaging and production) appropriately
Management Responsibilities:- Demonstrate the ability to manage time and prioritize all jobs effectively, as well as oversee junior members of the art brand team by monitoring projects, delegating assignments and approving work
- Monitor overall workload to effect efficiency and assure that waiting or downtime is minimized
- Help supervisor manage and resolve staff issues including performance, personal presentation and internal interactions
Recommend adjustments/additions to the roles and procedures of the department to achieve continuous improvement and efficiency across all accounts and/or specific accounts.
Help interview, train and orient new team members to the agency, department, and account(s) at the direction of Creative Director
Mentors reports by providing constructive, ongoing feedback to them as well as completing annual performance reviews
Provide ongoing guidance to all team members and be available to them as a resource for account/agency/departmental policies, procedures, etc.
Keep supervisor or department head appraised of any workload challenges/concerns on assigned team accounts that may necessitate hiring freelancers or moving creatives around to better utilize their time
Oversee team's time off schedules, time reporting, etc. to ensure appropriate coverage at all times for accounts. Maintain accurate time sheets for self and team.
Monitor, review and approve direct report's time sheets in terms of hours worked on specific jobs
Vice-President Responsibilities:
Acts as an advocate of Biolumina; makes decisions with the Agency's and employees' best interest in mind
Provides leadership within his/her department as well as across the Agency
Proactively provides suggestions that impact agency policy and operations
Demonstrates support of the Agency's goals and mission
Presents a professional and positive image of Biolumina both internally and externally
Motivates direct reports, and acts as a mentor to all within Agency
Identifies, recruits, trains and develops talent
Qualifications:- College degree 8+ years of art design/direction experience
- Pharmaceutical advertising experience is a must have 3-4 years of supervisory experience
- Proficiency with Macintosh and all creative programs/suites
- Advertising or design portfolio
- Excellent oral communication and presentation skills
- Excellent written communication and presentation skills
- Biolumina's Values:
- Open MindBe respectful of others' ideas, opinions, and diverse backgrounds
- Be flexible and adaptive to new ways of doing things
- Brave HeartSpeak your mind…and your heart
- Courageously step forward to try something new and help others to do the same
- Be brave enough to defend your opinions—and brave enough to change them
- Ready HandsBe proactive and push things forward
- Reach out to offer help and raise your hand to ask for help
- Go out of your way to show gratitude$150,000 - $193,500
