Senior Manager, Brand and Social Media Strategy

Lead Onelife Fitness’s social media strategy and creative direction across major platforms. Develop campaigns and content, guide influencer and local club programs, manage community engagement, and use analytics to improve brand awareness, engagement, and membership lead generation. Lead social media strategy and creative direction across Instagram, TikTok, YouTube, and Facebook. Develop campaigns, recurring content series, brand standards, and an editorial calendar. Create, film, edit, and publish photo and video content for organic and paid campaigns. Manage influencer and creator partnerships, training, and brand ambassador programs. Build scalable social media playbooks and support local club teams and campaigns. Oversee community engagement, social media tools, KPIs, analytics, and leadership reporting. Social media strategy Brand development Social media content creation Video filming and editing Social media campaign management Editorial calendar management Influencer marketing Community management Social media analytics Social media management platforms Bachelor’s degree in Marketing or Communications Portfolio or examples of social media campaigns, content, and measurable results