Director of Business Development

Compensation: $90,000$125,000 base DOE Additional bonus/commission opportunity tied to sales goals Orange County, CA based company High-visibility role reporting directly to the CEO Opportunity to help launch and grow an entirely new patented lighting product line Work closely with executive leadership, operations, product strategy, and marketing Entrepreneurial environment where you'll have significant influence over U.S. business development Approximately 20%+ travel for customers, industry events, trade shows, and market development Where You'll Shine: As Director of Business Development, you'll take the lead in developing the U.S. market for a new patented lighting technology. You'll be responsible for identifying where the biggest opportunities are, getting in front of the right decision-makers, developing relationships, and converting those opportunities into long-term business. Develop and execute the U.S. business development strategy for new lighting product lines Build a pipeline from the ground up through proactive outreach, networking, referrals, industry relationships, and market activity Identify and pursue opportunities across lighting, home dcor, hospitality, design, distribution, wholesale, and other relevant commercial channels Develop relationships with lighting distributors, showrooms, designers, specifiers, hospitality groups, retailers, builders, and other strategic partners Introduce new patented lighting products and clearly communicate their value, differentiation, and market potential Identify potential strategic partnerships and creative routes to market beyond traditional sales channels Own opportunities from initial introduction through presentation, negotiation, close, and ongoing relationship development Develop proposals, sales programs, pricing recommendations, and presentations based on customer and market needs Establish sales goals, pipeline expectations, forecasts, and business development priorities Bring real-time market feedback to leadership and the product team to help guide positioning, product development, pricing, and future opportunities Represent the company at lighting industry trade shows, conferences, customer meetings, and other market events Work directly with the CEO, VP of Operations, and Product Innovation/Market Strategy leadership to successfully commercialize new products What You Bring to the Light: 5+ years of successful B2B sales or business development experience Direct lighting industry sales experience required Strong knowledge of the U.S. lighting market and how lighting products are sold, specified, distributed, and brought to market Proven ability to generate new business rather than relying solely on existing accounts or inbound opportunities Experience launching or introducing new lighting products into the marketplace Established relationships within the lighting industry strongly preferred Experience developing business with distributors, showrooms, designers, specifiers, hospitality groups, retailers, builders, or other relevant channels Strong understanding of sales pipelines, forecasting, pricing, negotiation, and revenue goals Comfortable working independently and building a new business channel without an established playbook Strong presentation and relationship-building skills with the ability to communicate directly with senior decision-makers Comfortable working closely with a CEO and executive leadership team Ability to travel approximately 20%+ as needed Your Extra Spark: Decorative, architectural, ambient, premium, or specialty lighting experience Experience bringing an entirely new product or technology into the lighting market Existing U.S. lighting industry relationships and network Experience with premium home dcor, furnishings, hospitality, architectural products, or related consumer categories Experience working with new or disruptive technologies where the market and sales strategy were still being developed Trade show and industry-event experience Bachelor's degree in Business, Marketing, or a related field preferred Keywords: Director of Business Development, Lighting Sales, Lighting Industry, Business Development Director, National Sales, Decorative Lighting, Architectural Lighting, Ambient Lighting, Lighting Technology, Wholesale Lighting, Lighting Manufacturer, Lighting Distribution, Lighting Showrooms, Specification Sales, Hospitality Lighting, Home Dcor, Consumer Products, New Product Launch, Product Commercialization, Strategic Partnerships, B2B Sales, Sales Director, Market Development, U.S. Sales, GTM, Go-to-Market, Retail Lighting