Head of Demand Generation
confidentialLos Angeles, CA
Head of Demand Generation
confidentialLos Angeles, CAManager L7
Marketing ManagersAdvertising and Promotions ManagersMarket Research Analysts and Marketing Specialists
Advertising AgenciesOther Services Related to AdvertisingMedia Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers
APPLY NOW (opens in a new tab)Head of Demand Generation
About the Company:
- Innovative platform for sending rewards & payouts globally
- IndustryFinancial Services
- TypePrivately Held, VC-backed
- Founded2010Employees51-200 Categories
- Mobile Payments
- PaymentsFinancial Vehicles
- InvestingREITsFinanceInsuranceFundsTechnologyInformation Technology & Services
- Financial Services
- Specialtiestechnologyenterprise softwareprepaid cardscustomer promotionsmarket research incentiveshealth & wellness incentivespayoutsglobal paymentsand bulk payments
About the Role:
The Company is seeking a Head of Demand Generation to build qualified sales pipeline and acquire self-serve customers. The role leads paid media strategy, setting channel priorities, budgets, and experiments to meet growth targets. Responsibilities include developing the marketing team, partnering across functions to create and test effective advertising, and using performance data to guide investment and improve the full customer funnel. The successful candidate will also advance AI-enabled workflows for campaign execution, analysis, and optimization. Candidates should have 10 or more years of marketing experience, including a proven record of leading demand generation and achieving growth targets. They should bring experience scaling paid media through data-driven insights, strong people leadership, and the analytical judgment to make decisions with incomplete or complex data. Creative ability, practical experience with AI and agentic workflows, and strategic range paired with attention to detail are also required. Clear written communication and comfort working in a documentation-first, low-meeting environment are important. Hiring Manager TitleVP of Marketing FunctionsMarketing
Matching similar jobs
Level
Manager L7
Location
Los Angeles, CA
Occupation
Marketing Managers
Industry
Advertising Agencies
Posted
today