Boosted Visibility and Networking: Build strong connections with your team, leaders, and mentors, increasing your visibility within the organization, which can lead to more opportunities for career advancement. Data Analysis & Reporting: Utilize Google Analytics and Google Ads to analyze traffic, pi
Social Media Marketing Manager Job Duties: Contributes to marketing strategy by leveraging social media to identify and acquire customers. Completes social media marketing department operational requirements by scheduling and ass
Digital & Marketing Analytics: Analyze website and digital performance including traffic, engagement, conversion funnels, and session quality to identify optimization opportunities; Monitor key metrics including Cost Per Account, Lifetime Value, ROAS, and conversion rates across marketing channels;
Social Media Stategist/Digital Stategist Job Duties: Take the brand strategy and translate it into a social media strategy Identify key objectives of the social media strategy Create a content calendar each month that executes on the soci
Set the vision for media's role in the marketing plan and lead the development of media strategy that balances business priorities and external forces to achieve critical long and short term KPIs while future proofing media investment. Proven ability to create a compelling narrative of the media lan
Data Analysis & Reporting: Utilize Google Analytics and Google Ads to analyze traffic, pitch optimizations, and deliver comprehensive monthly reports that translate complex data into compelling narratives. C-4 Analytics is a fast-growing, private, full-service digital marketing company that excels a
Analyze the interplay between Upper Funnel (TV, CTV, Audio, OOH) and Lower Funnel (Search, Social, Affiliate) media to optimize investment for total portfolio growth. Correlate brand lift metrics (Awareness, Ad Recall) with downstream performance metrics (CAC, CPA, ROAS) to quantify the long-term va