Design and conduct qualitative and quantitative research studies using a variety of research methods.. 3+ years of user/market research experience in a business setting, including end-to-end quantitative and qualitative consumer insights research.. Strong gaming industry knowledge, including familiarity with market trends, and player behavior.. Advanced degree or equivalent experience in UCD, HCI, Social Sciences (e.g., Psychology, Communication, Sociology, Anthropology), or a quantitative field (e.g., Statistics, Marketing Analytics).. In addition, this role is eligible for SIE's top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products.
As the Strategic Digital Marketing Planner , you'll play a pivotal role in shaping and executing go-to-market strategies across digital channels for a portfolio of dynamic, culture-driven brands.. Sitting at the intersection of Brand Marketing and Digital, this role serves as the key connector-translating campaign briefs into robust, insight-led tactical plans that deliver business impact and consumer relevance.. Develop integrated, performance-based digital marketing strategies rooted in consumer insights and data.. Lead strategic planning sessions, establish campaign direction, and align cross-functional teams from concept through launch.. 3-5 years of experience in digital marketing strategy, integrated marketing planning, or brand strategy.
This is a full-time on-site role for a Marketing Manager, located in Cypress, TX. The Marketing Manager will be responsible for developing and executing marketing strategies, overseeing marketing campaigns, ensuring our Brand is presented correctly and accurately, conducting market research, and managing the marketing budget. Selling to, promoting to auto industry. Skills in Marketing Strategy, Campaign Management, and Market Research.. Experience with Digital Marketing, Social Media Marketing, and Content Creation.. Proficiency in using marketing tools and software such as CRM systems and analytics platforms
The ideal candidate will be a self-starter with tactical, creative, and strategic acumen, possessing a record of accomplishment across a broad spectrum of today’s media platforms and communication channels.. Manage and support the execution of advertising campaigns and marketing initiatives, including content creation, copywriting, media planning/relations, public relations, and digital marketing.. Act as the spokesperson for the company and manage any public relation matters for the company.. Create an omni channel to ensure brand experience and consistency across all platforms and markets.. 3 years of experience in marketing and sponsorships with demonstrated success in developing and executing marketing strategies in the entertainment industry.
Lead Insights for Gap brand, including Gap Factory, to define and execute against a research roadmap that you own and evolve and spans across brand functions including Product, Marketing, Strategy and Experience. Collaborate with other insights and analytic functions such as Data Science and Audience Intelligence teams and other key functions to enhance insights and create a holistic view of the customer. Promote a ‘one team’ environment through close partnerships across all of Consumer Insights, Strategy and other functions. 10+ years experience in market research, consumer insights, consulting, etc. Expert in Excel, SPSS or other analytics tool, as well as the MS suite of tools (e.g., Powerpoint, Word, etc
The Paid Media Manager will be responsible for developing and executing paid media strategies to drive customer acquisition, engagement, and revenue growth.. The ideal candidate will have a strong background in digital marketing, with a focus on paid media in the mobile telecommunications industry.. Create and implement paid media strategies across various platforms (e.g., Google Ads, Facebook, Instagram, LinkedIn, programmatic networks, affiliates) to align with business goals.. Ensure all paid media efforts are aligned with the overall marketing strategy and brand messaging.. Expertise in digital advertising platforms such as Google Ads, Facebook Ads Manager, and programmatic buying tools.
Arclin is looking for a Digital Marketing Manager with strong knowledge and passion for digital communications and social media marketing. Reporting into the Vice President of Brand & Marketing, this position will help us define our overall digital marketing strategy and drive implementation. Oversee digital media assets and strategies: content, execution, maintenance and evolution.. Help set and lead the execution of Arclin Digital Media Strategy to include search engine marketing (SEM), search engine optimization (SEO), social media marketing (SMM), email marketing, content marketing and online advertising.. Experience with Hootsuite and Mailchimp is a plus
Job Title: Digital Media Marketing Manager (Marketer & Creative Personas – Americas). This is an exciting opportunity to lead digital marketing strategy and campaign execution for Marketer and Creative Persona Engagement campaigns across the Americas.. In this role, you will plan and execute paid media campaigns—primarily targeting Marketer and Creative personas—across social media and ABM display platforms.. 5+ years of experience in Media Planning or Performance Marketing required.. A bachelor's degree (B.A. or B.S.) in Business, Marketing, Communications, or Management is preferred, or equivalent experience in digital marketing.
Candidates must be willing to work onsite 5 days per week in Hacienda Heights.. Deep expertise in paid media channels, including Google Ads, Facebook Ads, Display Networks, etc.. Develop, execute, and oversee a comprehensive digital marketing strategy focused solely on paid media channels to drive lead generation. Set and manage detailed monthly budgets and CPL goals. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law.
Associate Digital Marketing Strategist.. The Associate Digital Marketing Strategist will help support the strategy, planning, execution, optimization, and overall management of digital marketing initiatives across multiple paid media channels for Auto Club Enterprise Membership line of business. Work with ad ops & technical teams to ensure proper tracking & measurement across all marketing channels. Collaborate with internal teams on key projects including media planning, creative, product, sales, big data, E-business, analytics, content, and market research. Direct experience with any combination of the following is preferred: Paid Search, CTV, Online Video, Social, Display and Streaming Audio
Integrated Marketing Strategy Manager (27613). This company is hiring an Integrated Marketing Strategy Manager for a contract position!. Manage day-to-day execution of integrated marketing campaigns across content marketing, digital marketing, field marketing, website publishing, and paid media.. Solid understanding of digital marketing, creative development, video production, and social media (both paid and organic).. Proficiency in Workfront, Excel, and PowerPoint.
This is an exciting opportunity to lead digital marketing strategy and campaign execution for Marketer and Creative Persona Engagement campaigns across the Americas.. In this role, you will plan and execute paid media campaigns—primarily targeting Marketer and Creative personas—across social media and ABM display platforms.. 5+ years of experience in Media Planning or Performance Marketing required.. A bachelor's degree (B.A. or B.S.) in Business, Marketing, Communications, or Management is preferred, or equivalent experience in digital marketing.. In-depth understanding of ABM display and paid social channels and platforms.
A dedicated, dynamic, and passionate Digital Marketing Manager is needed for the Disney Entertainment Digital Marketing Team to help orchestrate global YouTube strategy & programming across The Walt Disney Company's core brands and franchises.. Manage execution of digital campaigns and macro-level strategies considering brand voice, content volumes, creative themes, rollout strategies, and calendar prioritization.. Assist in strategic deliverables such as copywriting, deck design, and research.. Collaborate with cross-functional teams across Disney Entertainment, Global Marketing Strategy, Digital COE, and broader TWDC enterprise for campaign development and long-term planning aligned with Brand & Franchise priorities.. Knowledge of emerging media, new technology platforms, and visual storytelling.
High-end, privately owned restaurant group located in Nassau County on Long Island, NY, with multiple upscale restaurants on Long Island and one in Miami, FL. This is a full-time hybrid role for a Digital Marketing Director , a new position within the company. You will be responsible for developing and implementing digital strategies and social media marketing campaigns with the goal of increasing reservations and continuing to build on the stellar reputations of the restaurant brands. You will be responsible for coordinating all marketing efforts, ensuring all content aligns with the overall brand strategy, and you will report regularly on analytics/results. Experience in Media Planning, Digital Strategy and Social Media Marketing
With a commitment to excellence and a passion for making a difference, we're seeking a visionary Vice President of Digital Marketing to drive our digital strategy to new heights.. Develop and execute a comprehensive digital marketing strategy aligned with business objectives, driving brand visibility, customer acquisition, and revenue growth.. Oversee all aspects of digital marketing channels, including but not limited to SEO, SEM, email marketing, social media, content marketing, and influencer partnerships.. Analyze market trends, consumer insights, and competitive intelligence to identify opportunities for optimization and innovation.. Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
What's attractive about the VP of Marketing position?. Ability to develop global marketing strategies to align to overall business strategy.. Accountable for the development the marketing strategy for the Division's brands, including market penetration, product launch, product promotion and brand management, ensuring this aligns to the overall company business strategy. Experience with digital and offline marketing, print advertising, content marketing, and social media marketing. About Quanex, A Part of Something Bigger Quanex (NYSE: NX) is a global, publicly traded manufacturing company primarily serving OEMs in the fenestration, cabinetry, solar, refrigeration and outdoor products markets.
This includes a heavy focus on email marketing, content marketing and innovative initiatives that focus on customer acquisition, retention and reactivation across all digital channels and consumer segments.. Work closely with digital team and partners to implement all web content, SEO/SEM, marketing database, email, social media and paid media campaigns.. Lead development of inbound and outbound digital marketing strategies, tactical plans and activities, content strategies, and measurement, supporting sales pipeline and digital marketing objectives.. Manage advertising budget and optimized spending across crucial acquisition channels, including paid search, organic search, paid social, etc.. Manage agency relationships to ensure adequate media spending and demand generation programs, continually optimizing and testing new methods and platforms.
DTC, Media & Growth Marketing Analytics: Lead the analytic efforts for all brand-building and demand-driving initiatives across DTC channels, paid media campaigns, and growth marketing programs.. Omni-Channel Journey Analytics: Lead the development and implementation of omni-channel journey analytics, ensuring proper website tagging and data integration across all touchpoints.. Deep understanding of digital marketing concepts, including media planning, campaign management, SEO/SEM, social media marketing, and content marketing.. Expertise in web analytics tools such as Google Analytics and Adobe Analytics.. Proficiency in data visualization tools such as Power BI, Tableau, or Looker.
As a member of Udemy’s Performance & Growth Marketing team, you’ll contribute to the mission of improving lives through learning by reaching and engaging with learners and organizational buyers through paid marketing channels to help them discover and experience how Udemy’s breadth of learning solutions can empower and transform individuals, teams and organizations to help them achieve their goals.. As the Brand & Consumer Paid Media Planning & Analytics Manager, you'll be instrumental in refining our paid media strategy and driving performance across paid advertising channels.. With a strong emphasis on data-driven decision-making, ROI optimization and integrated marketing collaboration, your contributions will lead our performance marketing efforts to new heights.. Media Planning & Budget Management: Contribute to the quarterly paid media plan development, allocating spend budgets by channel and tactic based on program strategy, objectives, mixed media modeling and expected performance.. This includes brand and consumer media planning and implementing a full-funnel marketing strategy.
Associate Digital Marketing Strategist. The Associate Digital Marketing Strategist will support the strategy, planning, execution, optimization, and management of digital marketing initiatives across multiple paid media channels for the Auto Club Enterprise Membership line of business.. Work with ad operations and technical teams to ensure proper tracking and measurement, including implementation of pixels and offline tracking.. Coordinate with internal teams on media planning, creative, product, sales, analytics, content, and market research.. Experience with Paid Search, CTV, Online Video, Social, Display, and Streaming Audio is preferred.